Create Better Events
By understanding data
, and data-driven
Data Driven Enterprise Event Planning: DEEP
A four part series exploring data's role in corporate event planning, by G2Planet.
Landscape for Data Collection at Events
A look at the different software options for event management, and whether they are evolving with modern collection techniques.
Stack vs. System
The advantages of combining many flexible software solutions, rather than relying on a single system.
Extending Event Data to the Entire Enterprise
Creating infrastructure that combines data from multiple events and integrates it with the entire marketing stack.