Experiential marketing can involve a bad "big budget" experience when it comes to video. With a little practice, however, you capture the "cinematic look" in your event footage for less than the lunch budget for a commercial shoot.
The truth is that smartphones have offered 4K video since 2015 -- well before consumer cameras. This has given manufacturers like Apple, Samsung and LG time to perfect the vaunted "movie look" from a simple cell phone. While high-end smartphones today can run close to $1000.00, there are some amazing options out there.
Better yet, as you will see in this updated post, you can actually buy a dedicated professional movie camera for around 1k (which cost up to 65k just a few years back.)