The Business of Events Whitepaper: Using Technology to Unleash the Strategic Value of Events

read time

A whitepaper that dives into the ways that companies can unleash the strategic value of events:

At G2Planet we understand that using technology is essential to centralize, simplify, and organize by using data to effectively manage events. This is what platforms like EventCENTRAL, our multi-platform management system, do best. Our goal, is for planners to spend the maximum amount of time crafting the perfect experience, rather than getting held back by the operational details. Our latest effort has been creating a whitepaper that discusses how event planners can utilize events as a pillar of their marketing strategy.

In this whitepaper we will discuss:

  • The problem with current systems
  • Tangible solutions
  • How to reach event marketing goals

To download this new whitepaper, click below.

The Business of Events Whitepaper Link


For weekly insights based on nearly 20 years in the event management industry, SUBSCRIBE.